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While it may be tempting to rely on broad observations like the 80/20 rule, this approach may be leading you down the wrong path with your givers.

Download this guide and gain insights to help you move beyond assumptions to effective strategies for engaging your givers.

  • 4 false assumptions about Online Giving
  • The impact of apps on giving
  • The key demographic you’re overlooking
  • The only way giving software can grow generosity
  • What you should know about switching platforms

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